Speculative Job Design: Probing Alternative Opportunities for Gig Workers in an Automated Future

Impact of Automation on WorkEmpowerment of Marginalized GroupsFood Delivery Riders & Ride-Hailing DriversFreelancers (Design, Writing, Translation)

Research Background and Issues

  • What problems or challenges did the authors identify?
    This study focuses on how automation technologies are reshaping the gig economy, particularly in areas such as food delivery and ride-hailing, where these technologies may exacerbate worker unemployment and oppression. Furthermore, envisioned technological advancements often overlook the profound impacts on workers' well-being.

  • Why is this issue important?
    With the proliferation of automation and artificial intelligence, low-education, low-income gig workers face a high risk of occupational displacement. This not only threatens workers' income and livelihood stability but also exacerbates social inequality.

  • Research motivation and related work
    Previous HCI and design research has focused on how platform design can enhance workers' well-being, but few studies have explored how workers envision their futures when facing automation-driven displacement and career transitions. This study adopts a participatory and critical perspective from feminist HCI, using speculative future job scenarios to engage Chinese gig workers in discussions about the definition of "good work" and design opportunities.

Solutions

  • What methods or solutions did the authors propose?
    The authors proposed the method of "Speculative Job Design," exploring potential new job roles (e.g., drone observer, neighborhood courier) to examine the interaction between technology and human labor in future work and assess the feasibility of these roles and workers' needs.

  • What are the innovative aspects of this solution?

    1. Introduced speculative design methods, integrating feminist HCI's care and critical reflection, to provide workers with opportunities to imagine and design future careers.
    2. Emphasized labor itself as "design material," breaking away from the traditional framework of constructing jobs solely from the perspectives of capital and technology.
    3. Incorporated workers' voices in a non-Western context (China's gig economy), offering new perspectives for HCI and job design research in a globalized context.
  • What are the implementation steps? What key technologies were used?
    The research was divided into seven parts:

    1. Technology selection: Focused on autonomous driving and drones.
    2. Iterative job speculation: Developed detailed job poster templates depicting job scenarios in 2030 through multiple rounds of prototyping and expert discussions.
    3. Visualization: Used job posters and short videos to help participants intuitively understand new technology application scenarios.
    4. Interviews and discussions: Conducted semi-structured interviews to gather workers' attitudes and needs regarding automation and new job roles.
    5. Reflexive thematic analysis: Analyzed workers' perspectives across different ages, genders, and backgrounds using feminist HCI methods.
  • What key technologies were used?

    • Speculative job design graphic tools (Figma)
    • Thematic analysis (using Atlas.ti software)
    • Semi-structured interview methods

Research Findings

  • What specific findings were achieved?

    1. Workers' perspectives on automation: In the short term, automation faces technical limitations and cost barriers, but in the long term, workers are generally concerned about job sustainability and occupational displacement.
    2. Workers' recognition of the value of human labor: Human labor has advantages in adaptability and emotional labor that are difficult for machines to replace, such as addressing specific customer needs and solving complex environmental problems.
    3. Evaluation of speculative jobs: Different workers showed varying preferences for technology-oriented jobs (e.g., drone observer) and service-oriented jobs (e.g., neighborhood courier), reflecting diverse career expectations and value demands.
  • What advantages does it have compared to existing solutions?

    • Focused on workers' self-expression and participation, contrasting with traditional approaches that design jobs from the perspectives of capital and technology.
    • Identified the competitive advantages of labor's adaptability and emotional labor in the face of automation, while also revealing potential risks of exploitation.
    • Provided a framework for diversified career options to address inequality challenges brought by technological displacement.
  • What were the experimental or evaluation results?

    • Workers expressed some interest in technology-related roles but had significant concerns about the complexity of technical training and the fairness of future income.
    • Emotional labor's lack of quantification and recognition was a major issue.
    • Most workers called for future jobs to include better safety guarantees and designs to eliminate occupational stigma.
  • Limitations and future directions

    • Limitations: The study focused on Chinese gig workers, which may limit its generalizability to other gig economy contexts globally. Additionally, the sample size (20 participants) was relatively small, and specific analyses of certain groups (e.g., women with heavy family responsibilities) were limited.
    • Future directions: Encourage future exploratory research to include more diverse labor groups (e.g., elderly workers, job-seeking students) and deepen the study of labor value across cultural contexts. Additionally, further develop methods for evaluating emotional labor and tools for policy-oriented design guidance.

Conclusion

This study discusses the prospects of work in the context of automation technologies through "Speculative Job Design," exploring workers' future needs and job design opportunities while revealing issues of inequality and exploitation faced by workers. The research proposes a novel framework that treats labor as "design material," emphasizing the transformation of designers' roles in job design and their potential impact. It calls for design practices to take greater responsibility for addressing fairness and inclusivity in future work. This provides valuable insights and practical guidance for designing "good work" in the context of human-machine collaboration.

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https://hci.top/en/papers/chi/188938/2025

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DOI: https://dl.acm.org/doi/10.1145/3706598.3713885
At a Glance

Paper Snapshot

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Source
CHI
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Year
2025
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Authors
5 authors
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Subtopics
Impact of Automation on Work, Empowerment of Marginalized Groups
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Professions
Food Delivery Riders & Ride-Hailing Drivers, Freelancers (Design, Writing, Translation)
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