Petter Bae Brandtzaeg

schoolSINTEFbar_chart#5843 Global Rank
Total Papers
2
HCI Rank
#5843
Research Areas
3
Years Active
2

Personal Information

  • KeywordsChatbotsConversational AISocial MediaHuman-Computer InteractionUser ResearchDigital DivideFact-CheckingArtificial Intelligence and SocietyMedia Innovation
  • OrganizationSINTEF Digital
  • Education (Institution)University of Oslo
  • Emailpetter.b.brandtzag@sintef.no

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Biography

Petter Bae Brandtzaeg is a Professor of Media Innovations at the University of Oslo and a Chief Scientist at Norway’s SINTEF Digital. His research focuses on the societal impact and motivational use of new media technologies, with particular prominence in the fields of generative AI, chatbots, and social media. Professor Brandtzaeg delves deep into human-AI relationships, shifts in social structures, and democratic processes while co-leading the “AI and Democracy” research group. Recognized among the top 2% of scientists worldwide, his research has been published in leading academic journals and extensively featured in major international media outlets such as The New York Times and The Atlantic, significantly enriching the understanding of digital society today.

Work Experience

  • Present·University of Oslo·Professor of Media Innovations
    • Teaches and conducts research on generative AI, social media, and human-computer interaction; heads the “AI and Democracy” research group.
  • Present·SINTEF Digital·Chief Scientist
    • Leads research in sustainable communication technologies, exploring the societal applications and implications of AI.
  • 2019-2023·University of Oslo·Research Director, Department of Communication
    • Directed research strategies and development of the department.
  • 2018-Present·University of Oslo·Director, Centre for Research on Media Innovations (CRMI)
    • Founded and leads the center.

Education

  • 2014·BI Norwegian Business School·Master’s in Innovation Management
    • Specialized in innovation management with a global business perspective.
  • 2012·University of Oslo·PhD in Media and Communication
    • Investigated the societal impacts of new media technologies.
  • 2000·Norwegian University of Science and Technology (NTNU)·Master of Science in Psychology
    • Earned a Master’s degree in Psychology.

This biography was generated by AI from publicly available information and may contain delays or inaccuracies.

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