Yuan Sun

Dr. Yuan Sun is currently an Assistant Professor at the University of Florida, specializing in AI-driven consumer behavior research and human-computer interaction. Her work spans diverse topics, including the application of generative AI in advertising and strategic communication, user responses to transparency and trust, and interaction design methods that enhance user experiences. Dr. Sun pursued her degree at Pennsylvania State University and has made significant contributions to the study of socially responsible AI. Her academic papers are widely published in leading journals and conferences, exploring how technology transforms the relationship between humans and media.

• 2021 – Present·University of Florida·Assistant Professor
  • Focused on AI-driven consumer behavior and strategic communication research.

• 2009-2011·Pennsylvania State University·Master's
  • Specialization in Mass Communication.