Tao Wang

schoolGrenoble Ecole de Managementbar_chart#9393 Global Rank

Total Papers

HCI Rank

#9393

Research Areas

Years Active

Recent Publications

You Recommend, I Buy: How and Why People Engage in Instant Messaging Based Social Commerce

As an emerging business phenomena especially in China, instant messaging (IM) based social commerce is growing increasingly popular, attracting hundreds of millions of users and is becoming one primary way where people make everyday purchase. Such platforms embed shopping experiences within IM apps (e.g. WeChat, Whats…

CSCW '205th+ AuthorSocial Support, Donation, and Money

Understanding the Role of Intermediaries in Online Social E-commerce: An Exploratory Study of Beidian

Social e-commerce, as a new form of social computing based marketing platforms, utilizes existing real-world social relationships for promotions and sales of products. It has been growing rapidly in recent years and attracted tens of millions of users in China. A key group of actors who enable market transactions on t…

Quick Actions

Share this page

ios_share

X in mail

https://hci.top/en/authors/21917?source=all