D2.13

Sound branding and recognition

Cards in this group · 4

  1. D2.13.1Sonic branding helps users identify the source app without looking
  2. D2.13.2Chasing distinctiveness can cost semantic clarity
  3. D2.13.3Brand sounds still follow the general rules of urgency expression
  4. D2.13.4A brand's sound family needs a legible internal consistency