Jian Zhu

Who Reaps All the Superchats? A Large-Scale Analysis of Income Inequality in Virtual YouTuber Livestreaming

The explosive growth of Virtual YouTubers (VTubers)---streamers who perform behind virtual anime avatars---has created a unique digital economy with profound implications for content creators, platforms, and viewers. Understanding the economic landscape of VTubers is crucial for designing equitable platforms, supporti…