Marc Hassenzahl

Marc Hassenzahl is a professor of "Ubiquitous Design / Experience and Interaction" at the University of Siegen, Germany, specializing in user experience, experience design, and happiness design. His research focuses on how technology, through design, influences human emotions and motivations, particularly its potential to create positive experiences and fulfill psychological needs. Professor Hassenzahl has an extensive academic record with over 20,000 citations, making a profound impact in the fields of user experience and human-computer interaction. He advocates for placing design at the center of experience and happiness to enhance the significance and value of technology.

• 2010 – Present·University of Siegen·Professor
  • Specializes in "Ubiquitous Design / Experience and Interaction," focusing on user experience, experience design, and human-computer interaction research.
• Previously | University of Koblenz-Landau | Professor
  • Engaged in teaching and research on user experience and human-computer interaction.

• Unknown·Unknown·Doctorate (Dr. rer. nat.)
  • Specific details about educational background are not provided in the document.