Hongbo Shao

Data Storytelling in Data Visualisation: Does it Enhance the Efficiency and Effectiveness of Information Retrieval and Insights Comprehension?

Data storytelling (DS) is rapidly gaining attention as an approach that integrates data, visuals, and narratives to create data stories that can help a particular audience to comprehend the key messages underscored by the data with enhanced efficiency and effectiveness. It has been posited that DS can be especially ad…