AI Art for Self-Interest or Common Good? Uncovering Value Tensions in Artists’ Imaginaries of AI Technologies

The design justice of AI technologies is influenced by value tensions, by which values get embedded and excluded in design processes. In this study, we investigate Euro-Western artists’ expressed values for the design of Creative AI technologies. We conducted four workshops, in which artists engaged in value sketching and critical discussion around Creative AI, and analyzed emerging values. In the sketches, the artists predominantly expressed values of self-interest, while when encouraged for a critical discussion artists expressed values aligned with interest of others. We discuss the challenge of aligning Creative AI with design justice, when values of common good are not inherently part of the technological imaginaries, but rather need to be explicitly evoked. We open up these value tensions, discussing values’ actionability, and the implications for design futures of Creative AI. With this paper, we extend the empirical studies in value sketching and socio-technical landscape of Creative AI.