Designing with AI: An Exploration of Co-Ideation with Image Generators

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This pictorial showcases the integration of AI into the design process through the use of image generators. Following a Research Through Design (RTD) approach, we recruited 6 designers to create design proposals with AI. They were invited to collect case studies, make annotated portfolios, collaborate with the generator for design ideation, and undergo semi-structured interviews. Through this process, we gathered empirical data to investigate how designers ideate with AI and what opportunities and challenges emerge in the collaboration. The results showed that the combination of human and AI input in the design process contribute to a fresh form of self-expression and communication. AI was found to bring a distinct perspective that opens up new avenues for artistic expression. The research highlights the potential of AI to augment human creativity and the need for ongoing exploration in this field.