Fuzzy Linkography: Automatic Graphical Summarization of Creative Activity Traces

Linkography—the analysis of links between the design moves that make up an episode of creative ideation or design—can be used for both visual and quantitative assessment of creative activity traces. Traditional linkography, however, is time-consuming, requiring a human coder to manually annotate both the design moves within an episode and the connections between them. As a result, linkography has not yet been much applied at scale. To address this limitation, we introduce fuzzy linkography: a means of automatically constructing a linkograph from a sequence of recorded design moves via a "fuzzy" computational model of semantic similarity, enabling wider deployment and new applications of linkographic techniques. We apply fuzzy linkography to three markedly different kinds of creative activity traces (text-to-image prompting journeys, LLM-supported ideation sessions, and researcher publication histories) and discuss our findings, as well as strengths, limitations, and potential future applications of our approach.