U5.05

Highlight and de-emphasis strategies

Cards in this group · 5

  1. U5.05.1A highlighted element stands out from its gap with the rest of the chart, not its own boldness
  2. U5.05.2Dimming everything else disturbs a chart's overall look less than making the target louder does
  3. U5.05.3A de-emphasized element can drop to unimportant, but it must never drop all the way to invisible
  4. U5.05.4Bolding three to five lines at once leaves readers with a heap of emphasis and no real emphasis
  5. U5.05.5An unexplained highlight gets read as a fact about the data itself, not a designer's choice