User journey maps

Cards in this group · 7

1. Q4.04.1A journey map spans touchpoints and shows the whole course
2. Q4.04.2Emotion and pain on the map need a source
3. Q4.04.3An unverified map is a team hypothesis
4. Q4.04.4As-is maps what happens; to-be maps what is wanted — keep them apart
5. Q4.04.5Too fine a grain drowns turning points; too coarse hides breaks
6. Q4.04.6Maps that cross departments need shared upkeep
7. Q4.04.7An unrefreshed map drifts from a changed process