L5.10
Asymmetric Effect of First Failures on Trust
Cards in this group · 5
- L5.10.1One failure weakens trust more than one success strengthens it
- L5.10.2Users generalise a failure in one domain to the system's whole capability
- L5.10.3An early failure weighs more than an equivalent late one, because there is no success history to offset it
- L5.10.4How a failure is handled can partly offset the damage; admitting the error beats downplaying it
- L5.10.5Restoring trust takes far more successes than the failures that caused the damage