L3.07
Multi-option Generation and Side-by-side Comparison
Cards in this group · 5
- L3.07.1Juxtaposition drops the evaluation load from good-or-bad to which-is-better
- L3.07.2When options differ too little, comparison collapses into picking noise
- L3.07.3More options bring choice difficulty and decision regret
- L3.07.4People favour the first and left positions; order must be controlled or randomised
- L3.07.5Multiple options expose the system’s instability — a cost and a form of honesty