Jaehoon Choi

"What Keeps Fans on the Silent Field?": Understanding Lean-Back Football Fans via AI Sports Broadcasting in Non-Event Time

Modern media consumption habits challenge `lean-back' viewers—who prefer passive viewing—to stay engaged during the frequent periods of Non-Event Time in soccer matches. Existing commentary options often fail this audience, being either too dry or too interactive. To investigate their needs, we developed \textbf{ARUA}…